We have kept the menu to less than thirty food items for clear and concise, yet fresh takes on Southern breakfast classics. The menu design has changed dramatically from when we were new, but the layout is still fresh, clean, and easy to read. We greet a customer who walked in ahead of us and hand them a menu. Biscuit Love has become a brand of compassion, of community building, and of growing lifelong die-hards willing to go through the ups and downs with us. To pick things they are passionate about, to find ways to apply their learning at BLB towards their life, their families, and their communities. We have allowed the staff to take time to invest in the community around them. Every store’s mission is a little different, but it is personal to every employee. We have managed to find opportunities to impact the community in big ways. She thinks she knows it all, but she has been invigorated by all the complexity and nuances she missed while she was busy being the little “Boss Lady.” Gertie is now working in the business, learning the ins and outs like all the trainees before her. We began training our staff to new levels and now other organizations have asked us to share our secrets, allowing us to explore a training arm of the business. We are creating a legacy of love, a legacy of servant and compassionate leadership, a legacy of second chances, a legacy of investing in the underdog. Not just for us, but for others in leadership, others in hospitality, really anyone who is shaping and growing other people. We teach, we engage, we live out our belief system. We are now committed to sharing what we love most about Biscuit Love. We have established ourselves as leaders in the industry. They know we care… they know they matter. We have both stepped into founder’s roles, meeting all staff in orientation while maintaining the ability to have personal and authentic relationships and access to our staff. We’ve had tons of home runs - and plenty of strike outs… but we have continued to grow as parents, as business-owners, and as dreamers. We have become masters at dividing ourselves without disconnecting. The best part is that our culture is consistent, our customer experience is consistent, and our employee engagement levels are consistent. We went from one boot-strapped location to stores in Atlanta, Raleigh-Durham, DC, Charleston, Philly, and Chicago. It’s January 2025, only 10 years from when we embarked on this journey, and man have we learned a lot. We are now over twenty five stores in six markets strong with local partners who share in our mission, vision, and values. As we walk through the doors of our original store, we are reminded of how far we have come with Biscuit Love.
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